The Idea of Art Music in a Commercial World, 1800-1930 (EPDF) von Christina Bashford

Opens up significant paths for conversation about how musical concepts, practices and products were shaped by interrelationships between culture and commerce.

Introduction. The Idea of Art Music in a Commercial World - Christina Bashford
Selling 'Celebrity': The Role of the Dedication in Marketing Piano Arrangements of Rossini's Military Marches - Denise Gallo
Creating Successes and Forming Imaginaries: The Innovative Publicity Campaign for Puccini'sLa bohème - Michela Ronzani
Novello, John Stainer and Commercial Opportunities in the Nineteenth-Century British Amateur Music Market - David C.H. Wright
Jenny Lind, Illustration, Song and the Relationship betweenPrima Donna and Public - George Biddlecombe
A German in Paris: Richard Wagner and the Masking of Commodification - Nicholas Vazsonyi
Conductors and Self-Promotion in the British Nineteenth-Century Marketplace - Fiona M. Palmer
'What The Piano[la] Means to the Home': Advertising of Conventional and Player Pianos in theSaturday Evening Post andLadies' Home Journal, 1914-17 - Catherine Hennessy Wolter
Art, Commerce and Artisanship: Violin Culture in Britain, c. 1880-1920 - Christina Bashford
Read All About It! Ancient Greek Music Hits American Newspapers, 1875-1938 - Jon Solomon
Selling a 'False Verdi' in Victorian London - Roberta Montemorra Marvin
Schicht, Hauptmann, Mendelssohn and the Consumption of Sacred Music in Leipzig - Jeffrey S. Sposato
The Business of Music on the Peripheries of Empire: A Turn-of-the-Century Case Study - Hilary J Grainger
'Disguised Publicity' and the Performativity of Taste: Musical Scores in French Magazines and Newspapers in the Belle Epoque - Jann Pasler