DIY Public Relations () von Dan Shortridge
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Chapter 1: Public Relations Isn’t Hard
Chapter 2: Figuring Out Your Audiences
Chapter 3: Identifying and Telling Your Story
Chapter 4: Reaching the Media
Chapter 5: Hammering Out the Details
Chapter 6: The Art of the Interview
Chapter 7: The Science of Events
Chapter 8: Curveballs: Navigating Crises and Other Problems
Chapter 9: Developing Other Content
Chapter 10: What Not to Do
Appendix: Toolkits and Templates
Schlagwörter zu:
DIY Public Relations von Dan Shortridge - mit der ISBN: 9781610354035
BUSINESS & ECONOMICS / Customer Relations; BUSINESS & ECONOMICS / Nonprofit Organizations & Charities / Marketing & Communications; BUSINESS & ECONOMICS / E-Commerce / Digital Marketing; BUSINESS & ECONOMICS / E-Commerce / Small Business; DIY; PR; branding; business development; content; crisis management; entrepreneur; event planning; interviews; marketing; media; media kit; news release; nonprofit; pitching; press release; public relations; small business; social media; storytelling, Online-Buchhandlung
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