The Networked Organization () von Molly Wendell

Foreword 11Introduction 151. The Networked Organization1.1 Networking Is Not a Dirty Word 231.2 Networked Organizations Create Value 311.3 Building a Networked Organization from the Inside Out 491.4 The 7 Hard-and-Fast Rules of Networking 612. Building Networked Relationships2.1 The Intentional Network: Building Your Relationship Portfolio 752.2 Networking Through Social Media and "Corporate Social Branding" 1013. Real World Networking3.1 Networking: That First Impression 1153.2 Networking Events 1373.3 Networking at 30,000 Feet 1693.4 Networking at Trade Shows and Conferences 1853.5 The Networking Dinner (or Lunch) 1973.6 Networking Referrals 2034. The Relationship Process4.1 Extending Networked Relationships: Getting a Meeting 2254.2 Smart Networking Questions 2374.3 Networking Follow-up Guide 2574.4 Networking Etiquette 2674.5 The 7 Essential Secrets of Smart Networkers 2815. Maximizing Networked Relationships5.1 Relevant Networkers 3015.2 It's All About the Attitude 3075.3 Let Them Win 3175.4 Putting the Networked Organization into Action 325Addendum 331References 349